Hely Lima

hely lima

Hely Lima was born, raised, and worked in Brazil until moving to New York in 1970.  Even as a child, he was fascinated by elaborate fantasy building projects; he transformed everyday objects into elements of dream cityscapes. Lima moved to Rio at 18 and began working for Paramount Films in Brazil as an ad and poster designer. Soon he established his own art studio, working with clients like Varig Airlines and British Airways. He also made trailers for American films for the Brazilian market, created publicity campaigns for films and television shows, and used silk-screen techniques for display and theater promotion.